Comment by meric_

You're fooling yourself if the quest provides any advertising data value, let alone 600$ The device is simply just being sold for as a loss and is not a data harvesting operation.

Some quick googling shows the ARPU of a meta user is approx 57$ a year, and ~65$ in NA. Even if the quest provided useful advertising data (it doesn't) it would never come close to 600$ over the lifetime of a user.

I don't even understand what you mean by "biometric data" for advertising purposes. What biometric data is the quest collecting? How in the world is biometric data useful for advertising?

There's a reason why Meta is tens of billions of dollars in the hole for reality labs. It's not to subsidize for advertising that's for sure.