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Comment by JSR_FDED

1 day ago

It’s not complicated - the default style signals low effort. Why should I get excited about the village fete if the organizers put in the barest minimum of effort?

But there’s another reason it drives people crazy - it’s low effort trying to present as high effort. If the sign was simple Comic Sans then it would at least be charmingly honest.

> Why should I get excited about the village fete if the organizers put in the barest minimum of effort?

Because there's no correlation between the ability to organise a village event and the graphic design skills. (Apart from "it's been so successful we can splash money on a design agency") Maybe someone actually liked it and thought it's enough. I've seen groups overthinking posters and it felt similar to groups at uni overthinking funny names instead of doing the work that actually mattered.

To be clear, I'm not saying those designs are good, just that most of the time the design is not the point and minimum effort above "Times New Roman 12pt" is what many people always wanted to do.

  • It feels particularly bad for a local arts faire. Like maybe ask one of the local artists if they could design a poster instead of defaulting to the plagiarism machine? If I saw this ai poster for a local crafts faire I’d immediately dismiss it.

    • Do you offer to pay them in exposure? Or do you offer them actually money commensurate with the work and skill they provide?

      Because if it’s the latter we’re back to money being the barrier. And if it’s the former you should go and check with your local artists how much they love working for exposure.

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  • Graphic design skills don’t correlate with effort. I’ve seen terribly designed posters that the makers clearly put a lot of effort and love into because they loved whatever it was they were promoting.

    • I’ve also seen people put a lot of effort and love into poster and stuff because that interests them (doesn’t mean they’re good at it either), then the event is utter crap because they didn’t spend much time on the actual event.

  • > Apart from "it's been so successful we can splash money on a design agency"

    Which could be an important signal for you to decide if that's the kind of event you want to go to. Maybe the comic sans fayre is preferrable to some.

    • It's a village fete, what kind of signals do you want from the poster?

      That's why the "Look here's a 100 identical village fete posters" memes are kind of missing the point, it's actually not a bad thing that I can tell from a glance what it is, I don't actually have to read any of the details to know it'll have a tombola, because it's a given.

      My bigger issue is all the posters calling it Fayre, not Fete, which is the weird part, particularly the "Craft Fayre" which should definitely be "Craft Fair", but misspellings and greengrocers apostrophe's are part and parcel of a good hand-made poster too.

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  • So I saw a public poster exposition called "Hihlights of moder design in industry" in the middle of a busy square, with high quality panels that must have been pretty expensive with sponsor logos plastered all over. It was mostly photos, most of them quite interesting - cool machines, research project, factories.

    But that's where the good stuff ended - all the text was total cheesy AI slop, expanding what should have been just "masive steam turbine fan calibration table" into a wall of text - the same for all the nice photos.

    And worst of all was the title poster introducing the exposition - a horrendous AI slop image of a high tech motorcycle, whit a chan fused together with the body, asymmetrical wheels fused to the frame.

    I find this really insane, someone with enough money, representing a serious project just decided to use an AI instead of doing their job & the garbage they produced was not stopped by anyone sane until it was presented to people as an achievement...

  • The last paragraph in GP’s comment is the key. Nobody would care about a low effort poster, what they care about is the deception of pretending you put a lot of effort into the poster. It’s dishonest, and it would make me subconsciously question what else they’re being dishonest about.

    • Tech people seem to have a really difficult time grasping that the average person is not a utilitarian.

      People are really bothered by perceived inauthenticity and injustice. And care about more things than the utility of the end product.

      On top of that, we have a very out of touch political system that has continually ignored the will of the electorate. So then the tech people will say “see, the masses voted with their feet, they love the utility of AI generated art!”. Completely ignoring the perverse incentivizes and regulatory capture that led to that outcome.

      If you were to poll 100 people on the street, they would be very against replacing human artists with AI.

  • The thing though with deferring to AI slop though is that it signals to me a sort of negative effort now being put in. I mean don't these people also recoil at this stuff? No? They have some screw loose I guess. I don't need to give them my money.

  • 1000% agree.

    If I’m looking for a handyman on (the Dutch equivalent to) Craigslist, either very short text with spelling errors or something obviously AI are both a positive signal. These are people too busy doing actual jobs, to fret over smoothly copywritten ads.

I think this (low effort posters) rather signals to me that they have the right priorities. A true professional poster would tell me that it's some commercial cash grab instead of real local enthusiasts making something normal.

  • To me it's the opposite. If the poster is something typed up in Word, I know the Farmer's Market is the real deal. If it's AI generated, I immediately get Temu dropshipping vibes.

    • But neither is an actual signal. The Word-market can just be selling fruit from a wholesaler at a mark up, and the AI poster could be coming from an established "real" farmers market who's organizer has tried to promote it with the tools and design knowledge they have access to.

      The factors behind branding (or a lack of) are multi-causal and not correlated to the actual quality of a farmer's market.

  • I am inclined to agree. Small community organisation cannot afford to pay a professional designer. They might be lucky and have a talented volunteer, but in general its a waste of limit resources.

    • But nobody needs a fancy poster. A small org doesn’t have to pay for a designer. They can literally open Word, and make something in half an hour that communicates the details of the event. You’re all acting as if the choice is between AI slop posters or paying a professional who will make the most fancy art. A poster really just need to show the brand/name of the org, maybe a logo, and info about the event

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Low effort signals for recognizing effort in creation have all been scrambled. Now it's high effort just to identify real effort, not to mention most people in most cases would not have the expertise to recognize real effort anyway. I don't think this is entirely new from AI either, we already had so much media vying for attention that we could scant attend to more than a vanishing sliver of it.

Also just because someone used AI doesn't mean they didn't put in effort, so I don't think reflexive rejection of any AI smell is the answer. Sure, at work in a corporate white collar job where you have so many talentless strivers looking for any shortcut to climb the corporate ladder, raw AI smell actually is a highly valuable negative signal. But when it comes to local event organizers for example, there's a realness and human factor there that goes beyond anything a programmer or designer in a "scalable" context does with or without AI. We need to give our local humans grace, because humans are what it's all about.

You don't have to get excited by anything. You are welcome to boycott the village fête because you think they didn't put enough effort into their poster. Your choice, my friend.

  • Personally, I’d prefer people who get upset about “ai slop” to just stay home and complain about the fliers. It’s a great filter.

> Why should I get excited about the village fete if the organizers put in the barest minimum of effort?

Beer? The first example is about a beer festival. People go there to drink beer, not to see posters. A blank piece of paper that says 250 kinds of beers would get more excitement than any AI or handcrafted poster.

  • I literally saw that poster today in London and had this conversation about AI posters with my wife. I had no clue it would literally be a post today.

Making a good poster is bikeshedding. Organizing an event is hard and making better posters than this is a waste of their limited resources.

  • Bikeshedding at an event is something like arguing about where to put the snack table. Raising awareness in the community about the event is vital, because this is what decides who will come. If you spend your time solving other problems and then few people come because they were put off by posters that to them signal "This is something we don't really care about", then it did matter after all.

  • "Organizing an event is hard..." Not with AI. You could use AI to organize it and make some AI posters. Ask AI to design everything. Make it digital and have only AI's come.

>If the sign was simple Comic Sans

I remember the days when people would make fun of a sign like that. Then people would make fun of Wordart, then Canva. It appears that unless you spend $1500 on a graphic designer to create your poster, people will shit on your effort.

  • You’re almost there.

    People shit on things that are low effort, and especially low-effort trends. And especially especially when the low-effort trend involves something that offends them in some way, for example if they think AI is taking jobs, hurting the environment, etc.

    Of course people are shitting on low-effort AI. It would be more surprising if they didn’t.

There were lots of tumblr blogs (now defunct) that ridiculed Comic Sans used in signs and posters. Later on the same thing happened to the Lobster font.

Reasons were the same as now: low effort and overuse.

I live in a village with lots of local events and I do not care about the design of the posters. I just care about what the event. I just want some information.

  • Well, that's you. A lot of people like posters to be designed by real people, no matter how rubbish they look, especially if it's a cultural event or something based around people and human connection. AI posters, with AI stall signs, with AI flyers, with AI descriptions. Fucking depressing, man.

I agree.

This week, I created a video for a personal project using AI.

And, as the creator, I honestly can not say if it's "slop or not."

So I created a "behind the scenes" page that shows the process I went through before final cut, warts and all. You can find it at https://alexisrondeau.me/mosey-site/making-of/

Do you think this helps you decide if it's slop or not?

  • You might be a little too close to the work to judge, but to me it still looks off. I suppose I might not immediately think it was AI, but there's something not quite human about it. The video contents are a little too sterile and clean, lacking character. The room is quite empty and the composition doesn't cause me to focus on any one thing. That said, you could probably improve a bit of it with some prompting.

    The making-of post itself also is clearly LLM generated, probably by Claude, judging by the language used.

  • I mean this page kind of looks like AI slop. If that’s the case, making more slop explaining how you made the original slop seems…misguided.

    • Gotcha, that makes sense. Thank you very much for the feedback.

      I asked Claude to go through all the previous commits, the chat history and the 100 or so intermediate assets and create a timeline of sorts, the current page as you see it.

      It's AI-generated as are the assets, the process and decisions depicted are human.

      And still you're reaction is "it's slop". Noted!

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  • I have to agree with @fleshdaddy. The explainer page itself looks like slop. I haven’t seen the original project but I’m afraid this makes me less interested, not more.

    • Thank you as well, just wrote below to the same point.

      And I agree with your impression.

      My goal here is to understand how can I demonstrate that I did in fact put work and care into the "thing" (video in this case).

      Basically show that I did spend energy over time, that the final product took a few dozen iterations with a lot of dead ends (as opposed to a lazy one-shot "make good video, no mistakes")

      So I do think this route can have merit given there is actual work, but how would a page like this look if the current one is not yet giving you a trustworthy vibe?

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  • Love this. This is exactly the dilemma I had with fiction I had created with AI. Am my I the author? Did I just commission it? Something in between?

    So now I don't say. I show my workings and the reader can decide. And to be poncey, I made a manifesto. https://kladde26.org/

No one cared about shitty posters before (and yes they are shitty) and no one cares about them now.

No one is praising or collecting them. We just accepted that shitty poster exist.

Now some few people complain about ai slop at situations were no one cares and no one cared /shrug

I mean let’s get real. You probably were looking for a reason to smugly not go to the village fete and this gave you one.

Otherwise you would be excited about going to the village fete and realize that the poster doesn’t make it a bad event.