Comment by sinker
20 hours ago
It's not too readable. It would benefit from a columnated layout. The fold is also too long. It should be an introductory block.
Overall, the "rhythm" is a bit off. The user should know what they're seeing even before they see it, at least conceptually. The design/layout doesn't section off dense sections from skim material. Front pages in general should be built for skimming rather than deep consumption (scanning). Scanning should appear optional visually.
There's a lot of "scan" material, but users who visit your site mostly just want to know what they're looking at - at least at first. So the deep material kinda just gets in the way of actual comprehension.
Another critique: too much visual uniformity. Every major section looks the same (poor "rhythm"). This leads the eyes to glaze over much of the site.
It sounds dumb, but our eyes don't "read" a webpage, we "see/feel" it instead. We see structure, layout, differences in colors, font sizes, patterns, bold headings, etc. We ignore the actual textual content. We only do actual reading when we're hunting for something specific (eg, a specific nav link).
The aesthetic itself is fine, but the layout and structure need work.
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