E-commerce is the important use case, particularly in goods where people care about appearance: clothing, cosmetics, food.
Things in these categories have colorful packaging with spot colors, metallic inks, coatings, as well as store displays with carefully designed lighting. The added cost is justified because it increases sales. It makes sense to carry that over online.
E-commerce is the important use case, particularly in goods where people care about appearance: clothing, cosmetics, food.
Things in these categories have colorful packaging with spot colors, metallic inks, coatings, as well as store displays with carefully designed lighting. The added cost is justified because it increases sales. It makes sense to carry that over online.