Not many. Elon said their plan was to produce 500k per year and they did less than 5% (15k) of that over the last year. Their installed production capacity is 125k.
The Ford Edsel is widely regarded as one of the greatest car flops of all time and it sold 60k cars per year for their 2-year production run.
The CyberTruck is a massively bigger flop than that.
Batteries are just not there. Rivian is not selling that well, Lightning got cancelled. New Ford truck looks interesting tho.
As for Cybertruck - they don't seem to be dropping the prices just yet and prices on secondary market haven't collapsed either. Like it or not - it's here to stay.
Name a few that you think are bigger and by what metric you think so.
I doubt any program has lost the $1 to $1.5 billion that Cybertruck is reasonably estimated to have lost. And that’s including their quarter where SpaceX bought like 20% of their production for definitely-totally-legitimate-reasons.
Following a loss of over $250 million (equivalent to $2.72 billion in 2025 dollars) on development, manufacturing, and marketing on the model line, Ford quietly discontinued the Edsel brand in November 1959, shortly after the 1960 model line was introduced
You mean Cybertruck? Hate it or not, there are bigger flops in automotive history. The history is long and broad.
Not many. Elon said their plan was to produce 500k per year and they did less than 5% (15k) of that over the last year. Their installed production capacity is 125k.
The Ford Edsel is widely regarded as one of the greatest car flops of all time and it sold 60k cars per year for their 2-year production run.
The CyberTruck is a massively bigger flop than that.
Batteries are just not there. Rivian is not selling that well, Lightning got cancelled. New Ford truck looks interesting tho.
As for Cybertruck - they don't seem to be dropping the prices just yet and prices on secondary market haven't collapsed either. Like it or not - it's here to stay.
Name a few that you think are bigger and by what metric you think so.
I doubt any program has lost the $1 to $1.5 billion that Cybertruck is reasonably estimated to have lost. And that’s including their quarter where SpaceX bought like 20% of their production for definitely-totally-legitimate-reasons.
Following a loss of over $250 million (equivalent to $2.72 billion in 2025 dollars) on development, manufacturing, and marketing on the model line, Ford quietly discontinued the Edsel brand in November 1959, shortly after the 1960 model line was introduced
https://en.wikipedia.org/wiki/Edsel
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The EU Fortwo
> https://www.drive.com.au/news/europes-biggest-loss-making-ca...
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definitely not biggest flop but it has by far the biggest hype-to-flop ratio.