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Comment by brightball

1 day ago

Tesla's marketing budget is something close to $0. Stuff like this is why.

A flying car is a lot more valuable to the Tesla brand than some Super Bowl ads

> Tesla's marketing budget is something close to $0.

Come on. They literally sent a car into space.

  • Nobody would launch an actual payload on the initial flight, and they had to do 3 successful launches to satisfy the USAF´s NSSL requirements before they could launch very profitable payloads for them.

    The Roadster was Musks personal vehicle, so Tesla didn't pay for that either.

    • SpaceX had to do those, not Tesla. These claims that Tesla doesn't have a marketing budget while it's sending cars to space are themselves marketing - you're supposed to believe they don't spend money on marketing.