Comment by motionlessveloc
4 hours ago
Making an app has always been approximately 1% of the work involved in turning an idea into a business.
4 hours ago
Making an app has always been approximately 1% of the work involved in turning an idea into a business.
That’s not true in my opinion.
Maybe it’s 1% or 10% today, but a decade ago, having/assembling the technical chops to know how to build something was a huge part of the meat / barrier to entry.
Even a decade ago marketing/growth was the massive lion's share. IMO just building something has been near meaningless since at least post-Ruby on Rails. The app stores have been inundated since the late 2010s.
It can still be true though, because entry is nothing without sales and a continued search for product market fit. I don’t know about 1% but if you say ‘for every 100 apps launched in 2015-2020 only 1 turned into a sustainable business’ I’d say that’s in the ballpark.
If code becomes cheaper that may change the business fundamentals but it also means capturing customers becomes way harder.