Comment by flyGuyOnTheSly

8 years ago

>they ran promotions for students and independent developers giving away free phones etc. But nothing was enough to get over the problem of the lack of an initial user base.

Is anyone else surprised that "giving away free windows phones" was not a recipe for success in terms of incentivising capable app developers?

Most every app developer already owns their favorite phone because they can afford it.

They should have also given away free phones to end users. And for the other users who bought stuff, they should have given them 100$ of credit to buy apps.

And then periodically rewarded great users with 100$. it would have been like a tax break for the users to spur the app economy.