Comment by RMGgondella

I think that you identify Mr. Salviatier's main thesis: That knowing or not knowing are equally invalid until observation has been done. Of course, it's said the the very act of observation exerts change on the observed, but that's neither here nor there.

So, when I take tech teams into uncharted waters, the first thing we do is observe. Otherwise we create "ivory tower solutions" better suited to ourselves than actual users.

And, yes. Your're right. If you're supposed to be the "expert founder" then "I don't know" is not, generally in your vocabulary. However, I do suspect this is a male problem, more so, than female. Having said that, in this great time of social upheaval, vis a vis gender, perhaps it's a great time to learn from our sisters!