Comment by raverbashing

You're saying like it's easy to just find a talented person and associate yourself to them and everything else will just work.

BTW things that Ive wasn't involved in when SJ returned to Apple:

- Bring Next software to Apple and create OSX from it

- Software UI/UX design (Ive is mainly a product designer. And it's much more than "let's make colorful plastic" but how to do it so that it looks right, in which colors or how do you actually build this so that it is thin but resistant)

- Simplify product lines and improve focus

- Be involved in the "Think Different" campaign (the bozos at the top level wanted to go with a "We're back" campaign that was proposed to them)