Comment by lhorie

5 years ago

What's really clever is that at the scale that GA is deployed, it's really really hard for Google to willy-nilly break API just to get around this because a lot of webmasters will simply not bother updating their scripts, and if Google forcefully pushes a breaking change, people might stop using GA, or worse, they get an avalanche of bad PR for breaking half the web.

I don’t think this is true. GA has at least 2 versions it doesnt support in the past decade.

I imagine the opposite is true, in that they hold so much power they can do as they please.

  • My understanding is they are veeery careful around rolling out changes and deprecations. The cleverness is that there's a huge asymmetry in how fast Firefox can globally deploy updated shims vs how fast Google can change GA API.