Comment by A4ET8a8uTh0

Just as a quick counter-argument. Amazon did not become today's behemoth overnight. It started as a source for books and then slowly expanded into other sectors as it perfected its execution.

I might agree that the characterization is a little bombastic, but:

1) It is oddly good marketing if mildly misleading ( as discussed in other posts it is not exactly a 'replacement for Amazon store for seller' as I would have initially thought from the initial presentation )

2) Here we are discussing its merits or lack thereof

In short, I agree with your general point, when compared to today's Amazon, but I think it was more of a rhetorical device rather than a 'factual statement'.