Comment by web007

No single company has "the ability to exercise total control" on the internet, otherwise Kiwifarms / DailyStormer / 8chan would all be offline. This is not censorship, it's cause and effect or consequences or the free market depending on your slant.

Free speech is limited to that - the speech is free, but you have to pay someone to make it available on the internet. Cloudflare decided the cost-vs-profit equation was unbalanced, so now KF will need to pay some other entity more for the cost they will be forced to incur, or need to not have risk of reputational damage e.g. 1776 Hosting, Epik, SkySilk, foreign countries.

I'm pretty sure KF could win damages, but that's not the point. It's more expensive (reputationally) for Cloudflare to continue to provide service than for them to settle damages, even treble damages, for this one expensive customer.