Comment by DeathArrow

The thoughts about building a better search engine than Google are interesting.

Unlike the author, I think that building a better search engine than Google is possible. But it's going to be rather expensive. And the only proven way to monetize it is selling ads. Which will degrade the quality of the search results fast. For potential investors, there are probably many better ways to invest money then by building a search engine.

This lets us with only one viable alternative: build it in the open like Wikipedia and source donations from people and from Google competitors like Amazon or Apple.