Comment by circusfly

9 months ago

"I wouldn't want to be in the situation where my revenue could dramatically go up and down purely because Some Company X making some kind of routine algorithm change. I wouldn't be able to sleep. "

If we compare to a small business on a highway and a company decides to move the highway so far away from them as to diminish their customer base effectively driving them out of business; this can't happen, since roads are governed as public resources. This is what the Internet needs.

Roads do in fact change, and traffic patterns and access costs change with them. Lots of small towns are intimately familiar with this, booming or busting because of a new major road nearby.

They change more slowly than internet traffic and are less globally impacting than a gigacorp's shuffling though, of course.