Comment by ErrantX
2 years ago
- In the EU the main reason Rewards cards have declined is that the regulator capped interchange to a very small amount in 2015. The US will follow suit at some point (as noted debit cards have gone that way) but I guess not as low
- I think the simple answer to nkurz's point on why don't all cards charge the maximum in interchange is - it's just market forces. It's not worth enough money to long-term piss off the bigger merchants (i.e. Amazon). When you have a 30% APR card non-rewards card, the 3% interchange is small beans. Also the acquiring bank would probably want a bigger piece of the pie if it were more widespread
- Credit Card economics is radically different across different countries (for all sorts of reasons). So for example, a third of card users in the US explicitly seek the rewards and another third have it for the various protections/security vs. debit cards. In the UK only 12% seek rewards, with the two biggest use cases being to spread costs of big transactions or to improve their credit score. (so for that reason it's sort of hard to have a global view of this problem)
A fun fact is that most US reward cards with up to 5% rewards work fine in the EU.
I have noticed some strange behavior with some cards at certain supermarkets. That may be them trying to fight back against the US interchange fees, but there are workarounds.
Reading the description of the interchange fee cap, it sounds like the cap should apply also for US-issued cards used in the EU [0]:
> ... the capping of interchange fees should result in lower fees charged by banks to retailers for processing card payments.
If users of US cards still get 5% rewards when using their cards in the EU, I'm curious about who pays for the 4.7% shortfall.
[0] https://ec.europa.eu/commission/presscorner/detail/en/MEMO_1...
It’s uncommon enough that the credit card processors just eat the fee difference. Probably the issuing bank and not VISA/MC.
The number of people who can effectively use/abuse this consistently is probably pretty low.
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The card issuer and potentially the consumer via atrocious fees and a terrible exchange rate? I have a French-based American Express and their exchange rate + commission on any foreign currency transaction is flat out absurd (I'm talking like 50 euros commission on a 1k USD transaction, + a very bad course resulting in a total ~100+ euro difference than if I pay with a Revolut/N26/BoursoBank no-fee foreign currency payment card).
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Cross border interchange & scheme fees are a whole other category.
FX is expensive in general regardless of the way you do it.
Similar but with my debit card from Europe. 0.1% cashback in Europe and UK, 1% everywhere else.
But most individual issuers (excluding Chase and maybe 1-2 others) have a small impact on the overall mix, so why wouldn't they issue exclusively the top tier (highest interchange) cards?