Comment by dangus
1 year ago
This is funny: the idea that banks have the same concerns about “onboarding friction” as high growth startup companies.
You know who big banks don’t care about serving? People who are too poor to have free storage space on their phone.
Santander has a 9-figure annual ad spend, more than most startups are worth - they definitely care about acquiring new customers.
Poor people pay more overdraft fees.
Well, if my theory is wrong, low end phones like the Samsung A series have microSD slots for a reason.
So the poor customers can install the app since they have an SD card, the rich customers just buy an expensive phone.
This is about an iOS app. The Android app is "OK" at ~200MB.