Comment by ValentineC

2 years ago

> Clearly AdvancedCustomFields should have filed a trademark to prohibit Wordpress from fully stealing it.

They did:

Advanced Custom Fields — https://tsdr.uspto.gov/#caseNumber=98321164&caseSearchType=U...

ACF — https://tsdr.uspto.gov/#caseNumber=98321135&caseSearchType=U...

5 comments

ValentineC

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forrestthewoods  2 years ago

Oh nice. Then WordPress shouldn’t be able to take over without renaming, right?

  • prettymuchnoone  2 years ago

    they renamed to "secure custom fields"

    • everforward  2 years ago

      They kept the permalink afaik, which is probably still likely to cause confusion in the marketplace and may still be a trademark issue.

      Without knowing this drama, if I found and clicked an ACF link on a 2 year old Reddit post and ended up at Secure Custom Fields, I’m not sure I’d know it wasn’t by the ACF folks. Just their branding for the v2 or whatever. I think customers have a reasonable expectation that permalinks won’t take them to unrelated products.

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