Comment by nuancebydefault

1 year ago

I think recent events have shown clearly that, regrettably, offensive communication works wonders in convincing people.

If you're talking about Trump, I feel like the offensive communication there has done a bad job of convincing people who the offense is aimed at, and only a good job of motivating people who perceive themselves to be aligned with the offense.

  • Or if they’re talking about those calling people extreme names like Hitler and fascist, it didn’t do a very job convincing people to vote the way the name-callers wanted.

Luckily it didn’t work well enough.

  • Trump won twice. That is pretty clear signal that what works the best is to attack, insult and throw a lot of outrage to whereover it sticks.

    • Works and works best may be far apart. His approach was not battle tested against very many alternatives and only against alternatives saddled with severe constraints.