Comment by zaphodias

I think author chose the wrong mantra too!

What happens in fast paced startups is that you ship what essentially is a MVP as soon as possible (i.e. you stop at the "make it work" step) because you need to build your customer base, finances, etc.

A better mantra would've been Facebook's "move fast and break things". But, that only works if you can fix the things later. You wouldn't do it if you're building an aircraft for example.