At least in Germany, for Gen Z, Facebook is quite dead and Instagram co-exists with TikTok, both with >70% of the cohort [1] using them. There is no clear winner. Anecdata, but for freshmen, TikTok is way more popular.
TikTok-based social media campaigns also e.g. managed to unexpectedly swing an election in Romania (for Georgescu, was later annulled).
Why do you think Instagram is immune from being used in social media based campaign? The only difference between TikTok and Instagram is the recommendation engine they use
... I do not think that it's immune? I don't see where I implied this, sorry if I was unclear. ^^'
This specific campaign was done via TikTok, though, and had massive impact, which shows that TikTok has heavy usage and is popular, outside of the US and China.
(I'm not American, I have no horse in this "ban foreign TikTok" race. :D)
At least in Germany, for Gen Z, Facebook is quite dead and Instagram co-exists with TikTok, both with >70% of the cohort [1] using them. There is no clear winner. Anecdata, but for freshmen, TikTok is way more popular.
TikTok-based social media campaigns also e.g. managed to unexpectedly swing an election in Romania (for Georgescu, was later annulled).
[1] https://www.absatzwirtschaft.de/tiktok-vs-instagram-ein-verg... - sorry, I only found a German source
Why do you think Instagram is immune from being used in social media based campaign? The only difference between TikTok and Instagram is the recommendation engine they use
... I do not think that it's immune? I don't see where I implied this, sorry if I was unclear. ^^'
This specific campaign was done via TikTok, though, and had massive impact, which shows that TikTok has heavy usage and is popular, outside of the US and China.
(I'm not American, I have no horse in this "ban foreign TikTok" race. :D)
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Facebook? lmao, you are completely out of touch
https://en.m.wikipedia.org/wiki/List_of_social_platforms_wit...