Comment by gruez

1 year ago

>Nobody could have possibly seen it coming that Google would abuse its market position to their own benefit...

Doesn't Safari have the same restriction, also ostensibly for "security/privacy" reasons? The only difference is that Apple doesn't have a web advertising presence, so you can't make the accusation that they're "abuse its market position to their own benefit".

People scratch their heads about how "just a default setting" can be worth an annual $20 billion payment from Google. It makes more sense if it's actually for a raft of wildly illegal under-the-table measures this.

Imagine what it would cost Google's bottom line if Apple was truly user-focused and enabled ad-blocking on desktop, mobile and embedded safari views by default. Someone do the napkin math please!

  • Oh, people just don't understand the value of default settings. It's a constant theme even on this forum.

    • It's really surprising but also not.

      Defaults is exactly how Microsoft has been getting away with everything they did for forever. Anti-trust investigations? Irrelevant if you can just make it configurable but the default is Microsoft.

      Most people don't change default settings unless prompted and guided. And adding a setting shuts up most of "us" coz we'll just change it.

      The only reason they're remove the ability to configure something would've been if too many of us change the settings for too many of our friends and relatives for it to register negatively on their end and they'd try to get away with not allowing it to be configured / hiding it as much as possible until they actually get anti-trust investigated // convicted (Re: requiring Windows to ask if you want to install other browsers than Internet Explorer).

    • Heh, sometimes you feel pressed between “but it’s just a default” and “who uses settings anyway”. Because the first group is blind and deaf to network effects of a default and the second to the fact that workflows and preferences differ.

  • It's a revenue share deal where Google pays Apple 36% of the search revenue they get from Safari users [1].

    In other words, Google pays Apple ~$20B per year to be default search engine because they make ~$53B in revenue from those searches. This is profitable for both Apple and Google -- no "wildly illegal under-the-table measures" required.

    [1] https://www.cnbc.com/2023/11/14/apple-gets-36percent-of-goog...

    • How much would Google even lose if Apple didn't make Google the default search engine? People would almost certainly just use Google anyway. If Apple switched to Bing most people would use it once, get pissed off, and then switch it back to Google.

      It's not that weird that people are a bit suspicious that it's really worth Google $20B/year.

      7 replies →

    • ah the advertising ecosystem.

      even when an outsider tries to think of the nastiest scam, an insider shows up to explain the boring day to day is already worse.

  • This conspiracy theory doesn't make sense because safari's content blockers (ie. the nerfed version of adblock) block most ads just fine, especially from google ads. The only ads that get through are first party ads (eg. youtube), but as of a few years ago adblockers could block those as well, so it's a moot point.

    • Safari content blockers are awful compared to UBlock and I’m a Safari user. Not only does YouTube either get through or cause weird issues, YouTube now blocks you until you completely disable the extension. Content blockers often block cookie banners too which can often result in broken functionality - a nightmare when you’re trying to buy tickets to something and have to “reload without blockers” for the website to work.

      37 replies →

    • For me the element blockers are the most important of all. It's not just about blocking ads. It's about making websites more usable. Ads are only one of those detrimental points. Many websites bombard you with big photos of their articles. I block all that with custom blocklists so the end result is a lot more like here at hacker news.

      4 replies →

    • Yup.

      I understand that nerfing adblocking is definitely a big draw for Google, but Apple went the ManifestV3 route many years before, specifically to increase extension performance and privacy.

      Back then there was a big uproar too, but mostly because Safari extension developers charged for a new version because they had to rewrite the entire thing.

      2 replies →

    • You're downvoted so much that I can't even read your text without copy and pasting it.

      But you're right. When I'm using Safari with 1Blocker, I don't even notice that I'm not using Chrome with uBlock Origin. And it accomplishes that with static rules instead of with an API that reads every request.

Firefox and its derivatives remain the only true alternative at this point.

  • You can still install uBlock Origin in Brave, assuming you don't mind the crypto stuff and how they pay it out (or, rather don't) to site owners. Even Firefox feels a little weird now with the advent of Mozilla Advertising.

    Very much a lesser of all evils situation.

    • You can, but ultimately Brave is downstream of Chrome and their stated intention of supporting Manifest V2 "for as long as [they're] able" doesn't inspire as much confidence.

      Firefox is also the only open alternative to Chromium at the moment, so I prefer to endorse it instead.

      13 replies →

    • Brave has a native adblocker that lets basically nothing through, though it can be configured as desired. Crypto stuff is opt-in, though there is a little monochrome button for it on the browser that one can disable with a right click.

  • How long will Mozilla be around for, though?

    • If the Google, Pocket and other ad money dries up, Mozilla the company may go away but the Firefox browser itself will continue on because it's open source. As an exclusively Firefox user for over 20 years, I suspect if Mozilla the company dies, it will won't negatively impact Firefox much, at least in any meaningful way. In fact, the browser may be somewhat better off managed like the Blender or MAME projects.

      In the last five years or so Firefox has increasingly introduced controversial changes that make it (IMHO) less good, primarily around interface design. And, from what I understand, Mozilla employs full-time UX designers who've been driving much of that. Of course, with Firefox it's still possible to modify, fix and restore all these recent interface "improvements" with user CSS but it's a constant annoyance to need to keep fixing it. Fortunately, there's an active community effort around restoring the Firefox interface and usability, exemplified by the brilliant Lepton project https://github.com/black7375/Firefox-UI-Fix/releases.

      My perception just watching the evolution of Firefox from the outside, is that it used to be a browser that celebrated the ethos of "Have it Your Way." However, Mozilla the company gets money to pay its executives and employees (millions in the case of more than one recent CEO) by actively driving users and eyeballs for Google, Pocket and other advertisers. So the company is highly incentivized to try myriad changes and redesigns to increase appeal to "the masses" of browser users. Thus, the UX keeps getting 'simplified' and 'de-cluttered' with advanced functionality 'de-prioritized' and add-on support demoted to second-class afterthought - instead of the shining key feature advanced users value most. Basically, in recent years the Firefox UX and end-user features have been pushed by the substantial payroll needs of the Mozilla company to become more like Chrome and Safari instead of embracing its unique position as a tool for power users who value advanced features, customization and extension. And it was all for naught because Firefox has continued to lose market share while ignoring (and even actively alienating) its niche community of fanatically devoted power users.

      2 replies →

  • ...so long as you're not in a market where they automatically opt you in to sending all your DNS requests to a for-profit company without asking, and if you are, you remember to set up a canary domain or go and update your settings for every new install and new profile.

It's time for a Google breakup from the DOJ / FTC.

They've gone well beyond what Microsoft did in the 2000s.

Google owns so many panes of glass and funnels them all through its search and advertising funnel. They've distorted how the web (and mobile) work to accomplish this massive market distortion.

Search, Ads, and Android should be broken up into separate units. Chrome shouldn't be placed with any of those units.

While we're cutting, YouTube should be its own entity and stand on its own legs too.

Apple, Amazon, and Meta need the same scrutiny. Grocery stores and primary care doctors should not be movie studios and core internet infrastructure. Especially when those units are wholly subsidized by other unrelated business units, and their under pricing the market is used to strangle out the incumbents and buy them up on the cheap.

  • Well, this country (the US) decided in November to go the exact opposite direction of having a government capable of, let alone willing to, pursuing litigation like this, so I hope we enjoy this digital feudalism only expanding, never receding, in the coming years.

And ublock origin lite works just fine for me

  • it's a good base level, but misses dynamic updates, custom rules and interactive element picker/blocker.

  • Not working as well on YouTube. The ad is blocked, but you still need to skip it. You didn't need to do this with UBO.

    • uBO being so good at blocking YouTube ads to the point where you didn't need to signup for Premium may have been the tipping point for Google that ended manifest V2.

      2 replies →

    • Is all this “privacy” and “monopoly” outrage about a loud group of people wanting to watch YouTube videos without watching ads or paying a dime?

      Do they also get outraged when Costco “abuses its monopoly” as soon as they stop providing free samples or cheap hotdogs?

Honest question here: Could someone explain to me how Apple and Safari relate to what Google is doing?

I currently use Adguard as a content blocker for Safari on iOS, iPadOS, and macOS. Does this mean that Safari will also start restricting access to these ad blockers?

Alright? Split iOS off from Apple, then split Apple Music off too?

I hate these arguments where people point to some other shitty thing a company is doing as some sort of gotcha.

  • >Alright? Split iOS off from Apple, then split Apple Music off too?

    Windows is split off from Lenovo/Dell. How's that working out for the Windows OS, or the Edge browser?

    • Largest OS share in the market? Seems to be working out pretty good?

      Edge is a perfectly good browser now? Probably should be its own company too if we are splitting Chrome off from Google.

      I will tell you that we should split these companies into 100 parts if thats what you are asking.

      Imagine if Apple licensed its chips out in competition with Qualcomm...

This is coming from an Apple antagonist, but don't the Apple OSs have adblocking at a system level (implying Safari)? This does vindicate Apple (but doesn't help in the other legitimate scenarios that this API is needed, which I have been told do exist).

  • > but don't the Apple OSs have adblocking at a system level (implying Safari)?

    No, content blockers are specific to Safari. Third party apps can show ads just fine.

Apple gets Google revenue for being their default search, and that is worth much less if the search ads pay less if Safari users were able to browse other sites untracked.

That's a BIG difference though, and makes the claim about security more believable, especially since it isn't a sole restriction. There are also a number of ad blockers available for Safari, although personally I'll stick with Firefox either way.

Google is an ad company restriction use of the primary ad-blocker on its browser, it's blatant.

  • What ads are not blocked by other ad blockers though? I'm upset too that ublock origin is no longer usable. I tried ublock origin lite and it seems to be blocking most ads so it's still blocking google's ads and that's not banned. It seems kind of hard to argue that it's just about banning ads given plenty of ad blockers still block Google's ads.

    I haven't tried others like Ad Blocker etc...

Apple is totally an advertising company. Have you missed the part about their stalling phone, tablet and laptop revenues, that they hope to compensate with "services" revenue, i.e. App Store 30% racketeering and App Store search ads?

  • >Apple is totally an advertising company. Have you missed the part about [...]

    Have you missed the part of my comment of my comment where I specifically mentioned "web advertising presence"? That's relevant, because ublock would only work on web ads. It can't block ads in the app store, or any other app (eg. spotify).

    • Apple also serves ads and trackers on the web, not just in-app or on the App Store. Here are the relevant built-in uBlock Origin filter rules:

      https://github.com/search?q=repo%3AuBlockOrigin%2FuAssets+ap...

      Thus they also clearly have an incentive to sabotage uBO. It may be a much smaller piece of their revenue than at Google, but it is a huge proportion of their revenue growth. Don't believe Apple's marketing about their caring for privacy, belied by their actions.

      2 replies →

Whataboutism is so lazy.

  • It's not whataboutism. If the claim is that google's actions with manifest v3 is "abusing its market position to their own benefit", but Apple did the same thing when it didn't stand to benefit from it, then it severely undermines that claim.

    Sure, it doesn't rule out google was secretly intending on doing it, only internal memos or whatever can prove that definitively. But at the same time, to immediately conclude that google was "abusing its market position", you would have to be maximally uncharitable to google. That's a sad way to see the world. Take for instance, the flak that google got for banning third party cookies. If this is done by anyone else (eg. Firefox), this would be seen as a good thing. However, cynics have opposed this on the basis that such change would disadvantage third party ad networks more than google, thus google was "abusing its market position to their own benefit" and therefore the change was bad.

    • You talk about Google as if it's a person. You should take a step back and think to yourself why the changes were made to Manifest V3 that broke backwards compatibility, weakening ability to ad-blocking. Rule set based modification is one of the first features I'd think of when developing a systems of extensibility in browser, and they removed it.

      The reasoning is obvious, and "plausible deniability" is not enough to give Google charity. The more difficult you make it to block ads, the more impressions, and the more money made. Yet you believe people should be "charitable" to the same company that can't hire the manpower to defend their own users against bad faith DCMA takedown notices. Because they ran the analysis, and it wasn't worth the cost.

      Best case scenario, Chromium loses market share, implements the parts removed from V2, Google likely kicks the can down the road to Manifest V4.

      There's no reason to believe companies deserve charitability. Companies are systems designed to extract maximum value, and when the world around that system changes, the system adjusts itself. It's not the systems fault for trying to get more value, it's our fault for letting them.

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    • I don't think those two can be compared at all. Safari didn't have proper plugin support at all, doesn't matter ad-blocking or not. Rich plugin ecosystem was one of the Chrome's selling point.