Comment by poulsbohemian

Here's another thought: I just wish more businesses had some class. Maybe your logo and product doesn't need to be smeared across every inch of physical and digital real estate. I realize the article is focused on digital advertising, but for example, am I really inclined to buy life insurance from the guy whose face is on the back of the shopping cart? NIL has ruined college sports and at its heart it's about being able to slap a logo on the back of a college kid. Prudent to say, gee, maybe there are more tasteful ways to get the message out to the world about our produce or service would be a nice thing.