Comment by rasz

Sounds like Akihabara in the nineties.

https://akiba-pc.watch.impress.co.jp/hotline/backnum.html

For example AMD Athlon. Official announcement June 23 1999, official shipping date August 17, 1999. A week after announcement reservations started at Akihabara https://akiba-pc.watch.impress.co.jp/hotline/990703/p_cpu.ht... https://akiba-pc.watch.impress.co.jp/hotline/990703/price.ht...

>"AMD Athlon 500-600MHz (bulk) price display. The product is scheduled to arrive in mid-July, and reservations are being accepted. However, there is no specific arrival schedule for compatible motherboards yet."

>"the K7 revised "Athlon" has been given a price and reservations have also started. The estimated price is 44,800 yen for 500MHz, 69,800 yen for 550MHz, and 89,800 yen for 600MHz."

A week before official AMD shipping date retail Athlons arrive in Japan https://akiba-pc.watch.impress.co.jp/hotline/990813.html

>"AMD's latest CPU "Athlon" will be sold in Akihabara without waiting for the official release date on the 17th is started. All products on the market are imported products, and 3 models of 500MHz/550MHz/600MHz are on sale. The sale of compatible motherboards has also started, and it is possible to obtain it alone, including Athlon"

https://akiba-pc.watch.impress.co.jp/hotline/990813/newitem....

https://akiba-pc.watch.impress.co.jp/hotline/990813/image/at... https://akiba-pc.watch.impress.co.jp/hotline/990813/image/at...

US 4 days later on August 17 Alienware was merely teasing pictures of Athlon system https://www.shacknews.com/article/1019/wheres-my-athlon According to Anand "OEMs will start advertising Athlon based systems starting August 16, 1999" https://www.anandtech.com/show/355/24