Comment by alabastervlog

3 days ago

I am somewhat familiar with this market and would probably be turned off by this site mostly because it looks too slick and the ones I’ve seen that were this slick mostly weren’t for me (marketed to, and making perfume entirely or almost entirely for, women).

The ones for me usually look way shittier or just use Etsy.

[edit] the only exception I can come up with is Imaginary Authors, which is much slicker-looking than this, actually, but with a far darker palette—this one definitely says “this is feminine stuff” in the design. And actually I’d say IA leans far more feminine as far as overall vibe of their catalog than most others that’ve had at least one scent that worked out for me.

> [edit] the only exception I can come up with is Imaginary Authors, which is much slicker-looking than this, actually,

See, I find IA actually quite well-designed. Am I the target audience? Certainly not. But the typography is much much easier to parse.