Comment by ninkendo

2 days ago

I can think of exactly two use cases for web browser push notifications:

- Web-based email

- Web-based chat

That’s it. Every other use case seems to be solving a “them” problem (how do we increase engagement?) and not a “me” problem.

Even if I wanted to hear about updates from a website (and I never do), I could sign up for emails. And If I don’t trust a website with my email, I certainly don’t trust them with sending me push notifications.

In fact, let me take chat apps off that list, because if I don’t have the webapp open in a browser window, the chat app should have the option to just email me about someone trying to message me (and ideally, letting the other party know I’m unavailable and letting them choose whether to send me the email.) So no, really just email and that’s it.

I’m super curious what your use cases are if you use web-based push notifications “all the time”.

Youtube uses it well. You can get notifications when people upload videos or to recommend you suggested videos you may like. Sure engagement increases, but that is because I'm watching videos that I find entertaining. It's a win win for YouTube and the users.

  • I can see that being useful if it’s important to you to start watching someone’s videos within minutes of them posting it, but I’ve never understood why that’s desirable for anyone.

    To me, I watch YouTube when I have some time to do so and make the active decision to open the app… then let me know about which of my subscriptions have recent videos. I just can’t imagine being in the middle of something else and dropping everything because someone posted a video. But different people are different I guess.

    • You don't have to click on notifications right away. I let them build up over the day until I have time to go through them. But there are also some like livestreams or video premiers where being there on time does matter.

      Another factor is that videos are not permanent. If you don't watch a video immediately the creator may take it down or private it.

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