Comment by FZambia

Many here recommend using Kafka or RabbitMQ for real-time notifications. While these tools work well with a relatively stable, limited set of topics, they become costly and inefficient when dealing with a large number of dynamic subscribers, such as in a messaging app where users frequently come and go. In RabbitMQ, queue bindings are resource-intensive, and in Kafka, creating new subscriptions often triggers expensive rebalancing operations. I've seen a use case for a messenger app with 100k concurrent subscribers where developers used RabbitMQ and individual queues for each user. It worked at 60 CPU on Rabbit side during normal situation and during mass reconnections of users (due to some proxy reload in infra) – it took up to several minutes for users to reconnect. I suggested switching to https://github.com/centrifugal/centrifugo with Redis engine (combines PUB/SUB + Redis streams for individual queues) – and it went to 0.3 CPU on Redis side. Now the system serves about 2 million concurrent connections.