Comment by pjmlp

As someone that was around in the days of Apple before bankruptcy, the same, there is no Jobs more around, and is getting back to Gil Amelio kind of Apple.

Tim Cook might be better at squeezing the juice, but he is not a product person.

This time around they need another solution, otherwise regardless of how much money they have, they will stay as the iOS/iPad company, given the relevance of macOS on desktop market worldwide.