Comment by wiseowise

5 days ago

> flask

Off-topic, but I absolutely loathe new Flask logo. Old one[0] has this vintage, crafty feel. And the new one[1] looks like it was made by a starving high schooler experimenting with WordArt.

[0] - https://upload.wikimedia.org/wikipedia/commons/3/3c/Flask_lo...

[1] - https://flask.palletsprojects.com/en/stable/_images/flask-na...

I hope they go Full Cracker Barrel on this:

1. Original logo has country charm and soul.

2. Replaced with a modern soulless logo.

3. Customer outrage!

4. Company (or open source project) comes to its senses and returns to old logo.

https://media.nbcboston.com/2025/08/cracker-barrel-split.jpg

(n.b. The Cracker Barrel Rebellion is sometimes associated with MAGA. I am very far from that, but I have to respect when people of any political stripe get something right.)

I was unaware of the new logo… and I am just realizing for the first time after many many Flask apps… that the logo is not a chili pepper.

  • This logo is bad.. not even talking about the mark, the fonts are wtf. Uppercase 'F' shorter than the lower 'l' and 'k', the 'a' and the 'k' bad, even the lower bar on the 'f' angle is just... eww. And then the mark. I dont get any of this.

    • > the fonts are wtf. Uppercase 'F' shorter than the lower 'l' and 'k'

      Just like in the old one. That is not strange in the slightest, it is a very common feature of typefaces that the ascenders of lower case letters overshoot the height of uppercase. That is one of the ways to distinguish an uppercase i from a lower case L.

      > And then the mark. I dont get any of this.

      They look to be following the Material Design logo trend that was in fashion a while ago. Following trends in logo design is never a good idea, it makes them look outdated soon.

  • Using a chili pepper as a flask could work, though, but not necessarily recommended.

  • I was going to post the same thing; glad I searched for 'chili' and found your comment.

I didn't know that they have the new logo before reading your comment. Been 2 years since I last searched flask but yeah the old logo was vintage and I also preferred the old logo and the new logo feels mid/sucks.

The old logo is much better.

  • New logo is instantly forgettable. Would disappear as an app icon on a phone home screen, forever mistaken for a bank app.

  • Old logo is impossible to resize and present on any assets that aren't rectangular. Flask isn't a country podunk restaurant

    • > Old logo is impossible to resize and present on any assets that aren't rectangular.

      Neither is the new one, because you have to be a madman to show this hideous thing anywhere.

    • > Old logo is impossible to resize and present on any assets that aren't rectangular. Flask isn't a country podunk restaurant

      You're measuring it by irrelevant measures. This is like when all the terrible Western game devs criticised Elden Ring because it didn't have "good UX".

    • >Old logo is impossible to resize and present on any assets that aren't rectangular.

      Who the fuck cares? That never hurt flask from becoming a well beloved widely adopted tidy framework.

      And it's trivial to "resize and present" the old log on "assets that aren't rectangular"...

      >Flask isn't a country podunk restaurant

      Yeah, apparently by the new logo it's a generic mall fast food chain restaurant for people with zero taste

      1 reply →

Oh God, that's not it.

The old logo is classic and bespoke. I could recall it from memory. It's impressionable.

The new one looks like an unfunded 2005-era dorm room startup. XmlHttpRequests for sheep herders.

Huh. What most stands out to me about the logo, old and new, is that it clearly depicts a drinking horn instead of a flask.

I think it should not have a logo, so it is left to interpretation.

Thinking about hand-rolled web services, I usually imagine either a stealth alcoholic's metal flask or a mad scientist's Erlenmeyer flask.

Goodness gracious, that font in the new logo is the most hideous font I've seen in a very long time.

What the…? I guess I’ve been reaching for FastAPI instead of flask these days because I had no idea this happened. Didn’t all the pallets projects have the old timey logos? I wonder what happened.

yikes, that is not a great logo. it has also lost its essence

  • In fact, when I saw the new logo, the first thing that came to my mind was Brigadier General Jack D. Ripper in Dr. Strangelove saying "I deny them my essence."

  • But, this seems to me the gestalt of modern design. Less less less. Until it is no more.

    I also hate the new ones. And most of what modern design pumps out now days.

Counterpoint: The old logo looks like it's for a piece of software that stopped being maintained 15 years ago

Is it just me or there has never been a single logo update in history that actually improved a logo?

An once whimsical corner of web development has lost its charm due to arbitrary trends.