Comment by aslakhellesoy

4 months ago

FYI: DocuSign’s moat/USP is trust, not software.

DocuSign customers buy trust.

Really? Trust to send an email with a link? What else is making it trustworthy?

  • You’d be surprised how much trust people place in legal departments, balance sheet strength and talent capacity. All things for which I had to turn down superior technical proposals in the past. The old saying „Nobody gets fired for buying IBM“ still runs strong.

    Free e-signatures are a great idea, have you considered getting a foundation to back the project and maybe taking out some indemnity insurance, perhaps raising a dispute fund?

  • That big companies use it for their important legal contracts.

    its a well recognised tool for contract agreements, and you pay the money so that you are indemnified for any oopsies that might happen in transit.

  • Because when you send a document for a $75MM contract to be signed you want to send it via a well known and trusted document signing platform like Docusign where you know everything is legit and legally defensible.