Comment by stavros
3 hours ago
This just screams that Apple has jumped the shark to me. First of all, they're selling a knitted scarf for putting your phone in, which... what?
> Inspired by the concept of “a piece of cloth”
Groundbreaking.
> iPhone Pocket in the short strap design retails at $149.95 (U.S.), and the long strap design at $229.95 (U.S.).
Just... good luck, guys.
It's a high-end fashion partnership, like the Hermès watches.
You could probably argue that high-end fashion is in a constant state of jumping the shark.
But the Hermes watch was at least an Apple watch with some Hermes branding and accessories. This is just... a sock.
I'm not sure how an Hermès branded watch accessory is different than an ISSEY MIYAKE branded iPhone accessory.
Simplicity is the ultimate sophistication -- Leonardo da Vinci
"A piece of cloth" is referring to Miyake's preexisting fashion line of clothes without seams, 一枚の布.
I’m not concerned; we’ve been here before with iPod Socks [1].
[1]: https://en.wikipedia.org/wiki/IPod_Socks
Well, I stand corrected.