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Comment by levocardia

2 days ago

Valve is one of the few companies regularly seen on HN where the headline is something like "[company] is secretly doing something really great" as opposed to "[company] is secretly doing something evil"

People complain about the gambling/loot box stuff, and yeah there's legit ethical concerns there.

But overall Valve just seems straightforwardly less shitty towards the consumer than other major companies in their space, by a long shot.

  • The major reason is they are a private company with good business. The don't have a need to keep adding to shareholder value ie stock price instead just need to generate a yearly income. We have reached a point where the shareholders are a companies real customers and that is who they all try to attract.Everytthing else a company does is just to attract shareholders

    • There's a little known alternative: Steward-ownership [1]. It's the kind of structure used by Novo Nordisk, Bosch or Patagonia.

      LLM summary: "Steward-ownership is a model where a company’s control stays with long-term stewards (founders, employees, or a mission-aligned foundation) while profits are limited and the company cannot be sold for private gain. The goal is to protect the mission permanently."

      The key, if I understand properly, is that these company cannot be sold (not even by the founders), so there is no "shareholder value" per se to maximize. It is also probably not a good way for founders to maximize their net worth, which is probably why it's not more popular...

      [1] https://en.wikipedia.org/wiki/Steward-ownership

      17 replies →

    • I find it a touch strange, in the abstract, that a corporation being public is a bad thing. On paper it should be a good thing; being publicly owned should mean that your corporation has turned from a private business venture into effectively public infrastructure that's impossible to boycott and depended on to some extent by everybody. As a result, financial statements should be (and are) public and transparent, and the company should be able to be externally steered via regular elections in a manner that benefits the public and not just its founders.

      The issue really lies in the fact that the (long-term, majority) shareholders aren't much, if at all, related to the customers or employees of the business, but first the founders, and then parties who are merely interested in rising stock prices and dividends. It feels like the solution here ought to somehow desegregate voting rights from how many shares are owned, instead of dismantling the concept of public ownership entirely. (Or, perhaps, allow the general public to proxy vote via their 401(k) index funds?)

      (There's also strange situations like Google/Alphabet, which is publicly owned, but effectively does not allow shareholders to vote on anything.)

      45 replies →

    • >We have reached a point where the shareholders are a companies real customers and that is who they all try to attract.

      We currently have a handful of AI companies who make no profit, have revenue far below operating costs, their entire business runs on investment and they're posturing themselves for IPOs. Meaning that the reason they can keep the lights on solely comes from attracting investors (and will likely be that way for the foreseeable future).

      13 replies →

    • It’s definitely more than just private ownership. In fact I’d say that’s the least part of it.

      Look at all the horror stories about businesses that were bought by PE firms; those are all privately held too.

      18 replies →

    • Private or public, they are making stacks hand over fist. Why cant other companies learn that being good to your customers is a winning strategy?

      9 replies →

    • I'm not really a fan of this reasoning when in the same breath: Epic is also a private company but has its share of stuff.

      It's done some good stuff for the industry and even contributed to some bit FOSS projects. But business is still business.

      12 replies →

    • But isn’t Valve extremely profitable compared to pretty much non private company in the industry?

      They have few employees and massive revenue.

      2 replies →

  • Valve is estimated to make $16.2 billion from Steam alone in 2025 [0], and CS:GO loot boxes only netted them ~1bn in 2023 [1] (and CS:GO player count is only slightly higher now compared to 2023, so I expected the income number is similar).

    Why don't they just take a 6% pay cut and make sure there is nothing to criticize them about :/

    [0]: https://www.tomshardware.com/video-games/pc-gaming/valve-mak...

    [1]: https://csgocasetracker.com/blog/2023-Year-Review

    • There's an argument that loot boxes that give you cosmetics just aren't that big of a deal, at least if we're talking about adults.

      Especially since Magic the Gathering and similar card games are very normalized, and have a straightforwardly more evil monetization strategy, since you need to do gambling there to even play the game, it's not cosmetic.

      There's always this question when Valve comes up of, "why are people more upset about gambling for cosmetics in a game than gambling for power/features in a game?" It's a clear double standard, and I've never heard an actually good explanation for it that makes it sound justifiable.

      edit: The other thing is that the people blowing money on cosmetics gambling fund the game such that all the core gameplay stuff in Dota and CS and be totally free for the average player, and that's pretty great for a lot of consumers.

      It's not exactly the same yet since Deadlock isn't being monetized yet, but I've spent hundreds of hours in the game having a blast for free, I can't give Valve money even if I want to, and that buys a fair amount of goodwill from me.

      14 replies →

    • I'd guess that there's markedly different margins on lootboxes versus running the entire steam store.

      I'd be surprised if lootboxes only earned them 6% of profits, I'd guess they're something like 10% or more, assuming that they're like 90% margin and the regular steam store side is more like 50% margin (which is still absurd, for what it's worth).

    • Valve selling skins is just so trivial relative to dopamine-inducing doom-scrolling, social media in general, the toxicity of the news cycle, I can keep going.

      It would be super democrat-american to address valves loot boxes before, say, fucking healthcare.

      We need a government priority Jira board of things that need to be addressed. Loot boxes _might_ make the backlog.

  • Let's be honest about this current situation.

    Valve pushing for Linux gaming is for survival, not charity.

    Windows is closing in on them: stricter kernel access (tougher time for anti-cheat)

    Encouraging users to use the app store, or more accurately: discouraging users to install from binary

    They threaten Valve's business model, and Valve is responding with proton & SteamOS

    • They're doing things that are simultaneously good for business and good for consumers.

      That contrasts against the companies doing things that are good for business (at least short term) and bad for consumers.

      12 replies →

    • Your argument doesn’t make any sense. What does this have to do with supporting Arm chips? It’s not like AMD and Intel are waging a war against Valve. If anything Steam helps them by strengthening the PC gaming market, leading to higher CPU/GPU sales.

      3 replies →

    • Why is it though. Just release a SteamOS with Secure Boot enabled and you’re done. It’s really simple

    • > Windows is closing in on them: stricter kernel access (tougher time for anti-cheat)

      Why would Microsoft not work with leaders of a multi-billion dollar industry they benefit from to develop anti-cheats that work with whatever limitations they put on kernel access? Also isn't stricter kernel access in part being done for anti-cheat and related measures?

      > Encouraging users to use the app store, or more accurately: discouraging users to install from binary

      Why would this threaten Steam? Unless you're suggesting they can't just distribute Steam through this app store?

      > They threaten Valve's business model, and Valve is responding with proton & SteamOS

      You didn't even mention Game Pass or their store, which are actually more of a threat!

      1 reply →

    • I don’t see it. Stricter kernel access is pressure on game devs, not Valve. And I don’t see MS booting steam off windows any time soon.

      It’s more about Valve having complete control over the stack and being able to vertically integrate, something they will never have with windows, especially as it continues to enshittify

  • Don't forget GoG which is an alternative game store with a strong anti-DRM stance (all the games there are DRM free).

    • GOG has a strong anti-DRM stance, but unfortunately not all of the games GOG sells are truly DRM-free if you consider things like online services and online service requirements and live patching/live service. Often considered the worst offender is Sony published games with some of the worst root kit anti-cheat installs still bundled in the GOG edition, with mandatory online "data collection" for the game to run, even for single player games.

      GOG will still give you an offline capable installer file for that game, and hasn't entirely compromised its values on that aspect of DRM-free, but the game won't boot up offline and/or without agreeing to the data collection terms and installing the rootkit.

      I like GOG and the criticisms here are only because I'd love to see GOG do better, but I also know GOG alone can't fight "the cloud" and even single player games from major publishers having "required" online services. It's a DRM of a different sort (and remains a long term archival issue, because few of the companies like Sony will ever unlock the game or open source the service at the end of the games' commercial lives and would seem to prefer to just leave those games unplayable).

  • They even seem to be on of the rare companies that recognized the issues of this and massively pulled themselves BACK from these dark patterns. They seem to have major restraint and working to undo the evil..... imagine if a Activision blizzard had something like the steam market place for cards and gifts..... They would be full face in the cocaine to make it all WORSE and more egregious

    • We really shouldn't let perfect be the enemy of good here. Of course they have their faults, but I'll take Valve over any of the other players in their market all day every day without even thinking twice. EDIT: You're absolutely right, is what I'm trying to say.

    • >They even seem to be on of the rare companies that recognized the issues of this and massively pulled themselves BACK from these dark patterns

      ??? They didn't

      All the 3rd party trading and gambling sites are up and running on the Steam API. They didn't change anything at all

  • When you're skimming 30 % off worldwide PC game purchases you can afford to do that.

  • Even there, didn't they recently make some changes to the CS go skins ecosystem to devalue much of the aftermarket sales.

  • I still put them in the same box as Apple until they fix the price parity and/or adjust their cut. Even Apple is finally having their hand forced there.

    They are relatively better, but we still need to keep monopolies accountable. Valve is just smart enough to remember what worked 30-40 years ago compared to the rampant greed these days.

  • > gambling/loot box [...] legit ethical concerns

    I've never understood this argument. Dopaminergic and attention pathways/systems are under full assault from every angle, and parents give their 6 year olds phones, and people take a moral stance against... loot boxes?

    Thats like taking a moral stance against flavors in alcohol. I kinda think youre missing the point.

It's an interesting case study. They're essentially another 'App Store middleman' raking in a huge 30% cut for selling games digitally. But they do enough really good stuff to keep both gamers and developers generally very happy.

  • The difference between Valve and the other app stores with an actual user base (i.e. not Microsoft's Windows Store) is that PC gaming isn't tied to a single app store.

    To be fair, neither is Android, but Steam actually gets real competition from GOG. The Amazon App Store was never really popular and the Epic Store doesn't seem to contain anything interesting if you're not playing one or two popular Epic games. Small projects can use itch.io. Large companies build their own launchers.

    With the Steam Deck and now the upcoming new Steam hardware, that may change, depending on how hard Valve makes it to integrate with Steam's UI. Right now, Heroic works fine, from desktop mode, but if a company like GOG would like to actually take part in SteamOS, they'd need some kind of integration capability.

    So far, nobody but Valve seems to have even considered supporting Steam and Linux' market share is small enough that it barely affects the gaming market, but if their Steam Machine explodes in popularity and they make mistakes, they can end up on many people's bad side just as well.

  • People are mostly perfectly happy with authoritarianism as long as their lives are improving.

I have plenty of complaints about them. The highly addictive gambling mechanics in their games, the extortionate cut afforded them by their dominant market position or the very rough UX in many parts of the Steam client (takes forever to startup, shows pop up ads on startup, is quite the resource hog, the store that is a pretty poorly optimized website and a lot of cruft in the less well trodden areas). But they do make some very nice open source contributions.

  • If you're a dev and think their cut is too high, you can generate infinite keys for your game through Steam for free and sell them through third parties - Valve doesn't even police this.

    The fact that people still tend to buy throught Steam shows their cut is worth it.

    • There was news couple of seasons back that they've capped key generation to some function of on-steam sales.

  • > shows pop up ads on startup

    Steam is a store. When you open it, they highlight stuff in the store.

    • Steam is also a launcher and when I use it as a launcher I don't want to see ads for the store and burying a setting to turn if off in the settings is not sufficient. At the very least let me turn it off on the pop up.

  • > The highly addictive gambling mechanics in their games

    Are you confusing apps sold on Steam with games made by Valve?

  • > pretty poorly optimized website

    What are you on about? The steam store is pretty much always fast, efficient, and has lots of little touches that increase information density. It is one of the last remnants of the web from the good old days.

    • I measured an LCP or 3.5s + significant layout shift. The images are poorly optimized jpegs, instead of WEBP/AVIF. The start page takes a cool 6MB. A games page clocks in at around 12MB before the video starts loading including a whopping 4MB JS. None of the links appear to utilize preloading and it's and old school multi page app, so navigation takes a long time. I don't have a way to measure it, but subjectively it performs worse in the Steam client than in a browser.

    • The steam store used to burn CPU on Windows until at least up to 2017 (on fresh install it would a strong PC stutter on startup). It tries to kill your DNS resolver on linux when downloading games (~20 requests/sec when) which actually decreases your download speed by a bunch. This bug has been documented in 2014, and was still present last time I had to debug this a year or two ago.

  • I don’t mind the ads. They are actually about games and I may like some of them. If they start selling ad space for others that would be terrible.

This is because it’s still majority owned by the original founder(s).

  • It's kind of scary that in a way future of gaming is in the hands of one man (who is getting old btw).

    When Gabe is gone I cringe thinking MS will do everything in their power to buy Valve and turn it to complete shit couple years later.

"We will make linux a viable gaming before we increment that number to 3!"

But I totally agree, I still install windows for gaming on my machine, but it looks like that for my purpose of gaming I can stay with Linux (I play mainly older games or indie games).

That's more a property of the community than of the company. If the community were differently inclined then the comments would be about how Valve is making money by addicting children to gambling and so on and so forth.

Its scary that nowdays a company is simply doing "good business" and it is so unusual that its worth praise.

I strongly feel it’s because Valve is not a publicly traded company where they’ll eventually give up their values to meet Wall Street analyst quarterly targets.

It genuinely makes me see the value in private companies. Public companies must grow. They're accountable to so many different interests. Private companies can be happy sitting at whatever profit level they want. They can take time to tinker on something that they care about. If it doesn't pay off, that's fine.

I think I would say it this way: private companies can be good or bad, but public companies must ultimately become bad.