Comment by D13Fd

5 hours ago

What compelled you to buy something through an ad? Does it often work? My operating assumption is that every click-through internet ad other than major brands (Apple, car makers, etc) is basically a scam.

I've bought shirts I've seen through Facebook ads before. Ads can work, but Facebook is propped up with so many scams these days you have to wonder at what point do they get investigated over it? Amazon has had a similar problem, I've seen loads of threads here over it. I have been fortunate enough that most things I've bought off amazon have been legit.

Yes, it often works. Ads are basically the only way for small business discovery.

  • I've gotten to the point where I consider anything advertised to me to be at least somewhere on the "scam spectrum". With the actual value/scamminess being indicated by a number of factors:

    1. Frequency: The more I see ads for something, the more of a scam / less value I believe it to be.

    2. Channel: Anything on YouTube or social media is 100% unequivocally a huge scam. To the point where if I think a product is legit or worthwhile, and I happen to see it on YouTube, I will change my mind and not even consider purchasing it.

    3. Algorithmic vs. word of mouth: Anything I see that is obviously algorithmically fed to me (like recommendations, "you might like" and "featured" products) increases the scamminess / decreases the value.

    It's too bad that legit small businesses trying to crack into a market are collateral damage, and I feel for them, but the ad pond is full of scum and if you're legit and you dive into it, you're going to get scum all over you.