Comment by hermitcrab

5 hours ago

Interesting. For a while I have wanted to write about a book about starting and running a small software company. Markets, marketing, sales, support, versions, promotions, websites, pricing, documentation etc. Possibly as a retirement project. Probably self-published. I have plenty of experience and material to draw on:

-have been running my own small software business for >20 years

-have written ~400 on blog posts on this and related subjects at https://www.successfulsoftware.net

-have consulted to other small software businesses

-know plenty of other people running small software companies

-have given a face-to-face course on starting a software product business

But...

-my experience is in desktop software, not SaaS or mobile software, which feel increasingly niche

-everything seems to be changing so fast with the emergence of LLMs, I am beginning to feel like a dinosaur

I could cooperate with others or work with a co-author to include more on SaaS. And human nature doesn't change that much, despite AI. But it is unclear to me whether enough people would be interested - for me to invest months of work into it.