Comment by zarzavat
18 hours ago
Indeed. Apple should close those forums. It damages their brand to have such antagonistic people pretending to be support agents. A company of Apple's wealth could afford to have a small army of people in the Philippines do the same job with much less aggression.
>small army
Instead we get:
https://developer.apple.com/forums/thread/669252
>”… Now, the few Apple engineers that get back to me for some of these issues and the Apple support as well often tell me that Apple really cares about customer feedback. I really want to believe this ... but it's so hard to believe it, if less than 1% of my submitted reports (yes, less than 1%, and it's probably much less) ever gets a response. A response, if it ever comes, can come after 3 months, or after 1 year, or after 3 years; only rarely does it come within 1 month. To some of the feedbacks, after getting a response from the Apple engineers, I responded, among other things, by asking if I'm doing something wrong with the way I submit the feedback reports. Because if I do something wrong, then that could be the reason why only so few of them are considered by the Apple engineers. But I never got any answer to that. I told them that it's frustrating sending so much feedback without ever knowing if it's helpful or not, and never got an answer. …”
Why is this Apple’s path?
I pretty much expect 0 support from any major company unless I am covered with juicy Enterprise support contract. They are too big to care.
Same! Though—
In my exp. their _support_ is fantastic which is another reason it’s odd they will simply leave countless _feedback_ submissions open nearly indefinitely. They ignore their free laborers!
Wholeheartedly agree. The few times in my life that I’ve bothered to post there with a problem, it’s been all the more upsetting that the patronizing generic advice and scolding of the frustrated users, is coming from random volunteer fanbois on the Internet, not even paid Apple staff who contractually have to be positive about Apple. A company with such rabidly loyal supporters shouldn’t deploy them like this. And if it was wise back in 2010 when Apple software was for the most part quite good… it sure isn’t wise now when they’re reaching what I hope is a temporary nadir in quality.
I don't think anything Apple does at this point can damage their brand. It's indestructible.
Tim Cook runs a well oiled machine. At some point, leadership will change. And I don’t think it is as simple as, “Just keep going what Tim was doing.” There are so many moving parts that it is nigh certain Apple will go through a period of brand damage when things begin to fall through the cracks. Will that fall be dramatic? Probably not. But I think you underestimate just how much a shift in leadership can tip the scales.