Comment by alephnerd

Oh yea cities that are Coimbatore, Nagpur, or Ludhiana tier have already seen a boom in car (EV or Gas) sales, but the main market being targeted now is small towns (think Palani, Satara, or Kurkushetra type urban settlements).

Basically, if a Domino's, KFC, Chaayos, Reliance SMART, or Motilal Oswal can operate in that district, it has become a target market for consumers, and most dealflow is now trying to find opportunities to enter that market (eg. Lahori Zeera).