Comment by nebula8804
4 hours ago
They seem to be flooded on dealership lots and are not selling whatsoever. OEMs force dealers to take the crap vehicles if they are to get the good ones. You have a vehicle that started off as a hard sell to the crowd that normally buys the vehicle and then you make it so the price is astronomical...forget the dealer reluctance, what did you think was going to happen?
Yeah I mean the obvious problem is that consumers specifically want to buy new ICE cars.
They will buy both ICE and EVs at the right price. I don't think Ford sells anything at the right price currently. But the Lightning was a mistake at that price.