Comment by array_key_first
4 hours ago
I don't think that market is a niche at all. From what I can tell, most pickup owners don't use them as a pickup. They use them as a more masculine pavement SUV. So, you'd think, the F150 L and Cyber truck would be perfect.
> From what I can tell, most pickup owners don't use them as a pickup
You are right, except most of those people don't want an EV
If you just use it as a pick up a few times a year, it could be worth it. I have furniture that I want to get rid of, and if I had a pick up I would have done it already.
Man, a gun is so much cheaper.
And equally less visible (or legally visible).
Right, but the people who buy luxury trucks dont want EVs. EVs dont align with the signal they are trying to send