Comment by queuebert

4 hours ago

You're out of touch with the working class. Some people practically live in these trucks. A little comfort goes a long way toward making their day bearable. Leather is easy to clean, power adjustment makes the seat more comfortable. Auto wipers, climate, etc., help them focus on the calls they're taking. And so on. Fleets of these are bought for commercial purposes as well. Companies wouldn't spend that kind of money without a reason.

There's a reason these "luxobarges" are the best selling vehicle in the U.S., and the answer is not virtue signaling.

Brother, people are scraping by right now. Auto loan defaults are nearing all-time highs. Car loan lengths are longer than ever. The average age of a vehicle on the road is something like 14 years old now.

I promise you with all my heart, those luxobarges are not being purchased because they’re practical in any way, shape, or form. It’s 110% virtue signaling.

I don’t get the recent internet trend of trying to excuse any bad behavior by saying it’s all actually very logical and simply a tragedy of reality. Nobody is buying a gigantic vehicle because it has seats that are easy to clean. Nobody is buying an expensive ride because they just NEED those auto rain wipers.

People are bad with money, and keeping up with the Joneses has always been a high priority in American culture. I see people making $20-25/hr driving brand new Cadillac SUVs. I talk to my car selling friends, and they have the loan rates for 6-10 years memorized, not 3-5 years. Nobody does those anymore.

Of course there is an enormous amount of virtue signaling around cars. It’s one of the strongest social signals people purchase.

  • > they have the loan rates for 6-10 years memorized, not 3-5 years

    Playing Devil's Advocate, if you're going to be fucked either way, why not be fucked and have a nice truck than not?

    It seems like, at least from an uninformed EU perspective, that if the "system" gives you the ability to get a big truck for no worse off that if you weren't going to get it, why wouldn't you?

    It seems like auto manufacturers overly inflated their prices, and the loan issuers are mopping up said inflation back - so in the end the borrower (at least if poor and they're going to default either way) is better off getting more truck for their buck than less.

    • Because most people who are fucked, are fucked due to terrible money spending habits. Tons and tons of people who make six figures are living paycheck to paycheck. Not because they must but because they won't stop spending poorly.

      Again, I don't understand the desperate internet trend of defending terrible choices by focusing on the, like, 0.001% of people who do everything right and still fail. We've got the highest living standards on the planet. It's absolutely a choice.

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On the out of touch point, I will just note that every time we drive to West Virginia or Pennsylvania you can see when you leave the rich exurbs because it goes from $80k vanity trucks to fuel and maintenance efficient sedans, old Toyotas and vans, and the heavy trucks guys like welders use. There is zero question that they’re using those trucks from the wear patterns, whereas the luxury trucks in the areas where the average house is a million plus are spotless.

It’s not “virtue signaling”, it’s lifestyle messaging like wearing cowboy boots or walking around with DJ headphones as if you’re going to drop a set after the morning standup.

But I think the Venn diagram of "people who can afford these new trucks" and "people who live in their truck" is two completely separate circles.

Those aren't the people I'm talking about in my post and they aren't the primary buyers of the vehicles I'm describing.

Maybe you are out of touch. I bet even many people here think it's mainly virtue signaling.

I mean… do any of the commercial services in US use pickup trucks? It seems to all be vans? Why not to get a van then as a contractor?

  • Most commercial services near me use trucks with or without a trailer. Painters tend to use vans, and some electricians. Everyone else has a truck with a logo on it. You can't tow well with a van, so it has to be a company that never tows.

    Granted probably most people on here are CA or SV adjacent, which has a fairly idiosyncratic relationship with its service industries and stricter emissions regs.

  • I see commercial lawn services driving in pickups a lot. It's a job that benefits from the open bed.

    • I tend to see them with either flatbed, trailer, or both. Occasionally box van plus trailer. Not usually a pickup and certainly not a luxury one.

      I don't understand why flatbeds aren't more popular here. (Well if we assume that pickups aren't actually for utility then I guess it makes sense.)