Comment by rdmuser
17 hours ago
It was sold back in 2022 to Branch Metrics https://www.androidcentral.com/apps-software/branch-strikes-...
August 2024 everyone working on it was laid off except the original dev https://www.theverge.com/2024/8/9/24217077/nova-launcher-lay...
September 2025 the original dev left after being told to stop work on open sourcing it https://www.theverge.com/news/773937/nova-launcher-founder-l...
Seems like there might be enough coverage that Nova Launcher is ready for a Wikipedia article now. Previously it was deleted. https://en.wikipedia.org/wiki/Nova_Launcher
Thanks for taking the time to post these.
https://en.wikipedia.org/wiki/Branch_(company)
Their former name "Branch Metrics", tells you all you need to know about them.
> Branch also uses tools for cohort analysis and touchpoint tracking
Just the kind of company I want in my phone.