Comment by leetrout
8 hours ago
> Docker created a standard so successful that it became infrastructure, and infrastructure is hard to monetize
Open infrastructure is hard to monetize. Old school robotics players have a playbook for this. You may or may not agree DBs are infra but Oracle has done well by capitalistic standards.
The reality is in our economy exploitation is a basic requirement. Nothing says a company providing porcelain for Linux kernel capabilities has a right to exist. What has turned into OCI is great. Docker desktop lost on Mac to Orb stack and friends (but I guess they have caught back up?) the article does make it clear they have tried hard to find a place to leverage rent and it probably is making enough for a 10-100 person company to be very comfortable but 500-1000 seems very over grown at this point.
Really should not have given up on Swarm just to come back to it. Kubernetes is over kill for so many people using it for a convenient deployment story.
Imo the problem with SaaS products is that their revenue expectations are priced accordingly to the market they serve, not the money it takes recreating them.
If I wrote the best word processor in the world, I could probably sell it for a decent sum to quite a few people.
However if I expressed my revenue expectations as a percentage of revenue from the world's bestselling novels, I would be very quickly disappointed.
This is a great way of framing it that I'd never thought of before.
I worked in engineering software for a long time and because of who we sell to, there's always been a very hard cost-benefit analysis for customers of SaaS in that space. If customers didn't see a saving equal to more than the cost of the software in Y1 they could and would typically cancel.
That's because in the US it's common to see pricing based on "value", rather than based on costs plus a reasonable profit margin. This is one big reason why US products don't have much success in the rest of the world unless they're truly irreplaceable like the hyperscalers. Most of the world considers value-pricing as basically immoral.
> Open infrastructure is hard to monetize.
But not impossible. Terraform seems to have paid its creator quite well.
I think Hashicorp got out just in time. They are declining in recent years.
They are stagnant and their dev experience is very poor.
They're IBM now, I think they just consider you and me beneath their notice. I guess some things never change.
The "Fair Source" [1] and "Fair Code" [2] licenses are sustainable and user-friendly.
Imagine if Docker the company could charge AWS and Google for their use of their technology.
Imagine if Redis, Elastic, and so many other technologies could.
Modern database companies will typically dual license their work so they don't have their lunch eaten. I've done it for some of my own work [3].
You want your customers to have freedom, but you don't want massive companies coming in and ripping you off. You'd also like to provide a "easy path" for payments that sustain the engineering, but not require your users to be bound to you.
"OSI-approved" Open Source is an industry co-opt of labor. Amazon and Google benefit immensely with an ecosystem of things they can offer, but they in turn give you zero of the AWS/GCP code base.
Hyperscalers are miles of crust around an open source interior. They charge and make millions off of the free labor of open source.
I think we need a new type of license that requires that the companies using the license must make their entire operational codebases available.
[1] https://fair.io/licenses/
[2] https://faircode.io/
[3] https://github.com/storytold/artcraft/blob/main/LICENSE.md
Charging companies for software is as old as computers itself. We don't have to imagine.
The idea of not compensating for software took hold in the 2000s, both with engineers and consumers (remember when users scoffed at 99 cent apps?)
Big tech companies saw this as an opportunity to build proprietary value-add systems around open source, but not make those systems in turn open. As they scaled, it became impossible to compete. You're not paying Redis for Redis. You're paying AWS or Google.
2 replies →
> Imagine if Docker the company could charge AWS and Google for their use of their technology.
An "issue" is that Docker these days mostly builds on open standards and has well documented APIs. Open infrastructure like this has only limited vendor lock-in.
Building a docker daemon compatible service is not trivial but was already mostly done with podman. It is compatible to the extent that the official docker cli mostly works with it oob (having implemented the basic Docker HTTP API endpoints too). AWS/GCP could almost certainly afford to build a "podman" too, instead of licensing Docked.
This is not meant to defend the hyperscalers themselves but should maybe out approaches like this in perspective. Docker got among other things large because it was free, monetizing after that is hard (see also Elasticsearch/Redis and the immediate forks).
> Imagine if Docker the company could charge AWS and Google for their use of their technology.
The technology on which Docker is based, Linux containers, was developed by Google engineers for Borg, and later Docker adopted it when it pivoted away from LXC (an IBM technology).
> Imagine if Docker the company could charge AWS and Google for their use of their technology.
I can't imagine. Tell me one software project used in AWS/GCP that Amazon/Google pay for. Not donations (like for Linux), but PAID for.
Docker started as a wrapper over LXC, Amazon has enough developers to implement that in a month.