Comment by vanderZwan

> Yeah, I'm sure the reason stated by the customer support is the real one, and not the lack of profitability from that tool among a shift of focus towards AI[0] as reported everywhere.

Yeah, although "finished" software is antithetical to this always have new features to push onto your customers subscription model, so it's not entirely unrelated.

Having said that I still find it strange. I can imagine it might not be able to ride on the AI bubble, and perhaps animators are especially vocal about not wanting AI in their tools. But even so, why would that make Adobe Animate unprofitable? They do have a subscription model, and customers, so people are paying for this product.

Compared to other digital art, the data for vector animation takes relatively little space to store. It also requires much less resources to render than other forms of video, and rasterized video output should compress really well compared to alternatives, especially with modern codecs that are not only optimized for regular film. So surely it shouldn't be that expensive to maintain for them compared to all their other projects.