Comment by GeoSoft

16 days ago

I've been building a landing page for Glance (https://glance-fi.app/) to figure out whether anyone actually wants this before I go deep on it.

It's a finance app (I know — another one, stay with me here) that skips budgeting entirely, instead tracking spending and trends.

It learns your spending patterns and flags anomalies — DoorDash doubled, weekly spending is above normal, a subscription you forgot about is still charging you, etc.

I've noticed a lot of coworkers and friends who earn a good living and don't have a desire to account for every penny. They know they should save, they put money in retirement accounts, and they don't want the complexity of a Monarch, Copilot, YNAB etc — they just want to have a handle on their spending.

I’m as interested in product feedback as website feedback tbh, given this crowd I figure I can get some good tips. Either way, would appreciate a look at the site.

I like that idea in concept - I’ve often felt similarly about budgeting apps. Many of them feel targeted either at low income / high debt people (who need strict control to manage their way out), or at people who have a strong interest in optimising their finances.

I’m trying to find a middle ground though I think. I’m not strongly acquisitive - but want to be sensible about my finances. There needs to be a purpose to tracking and allocating - so I’d want intelligent prompting (e.g “you could easily move £x to a higher rate account each month and maintain a balance that will meet your outgoings”), as well as answering my own queries. I’ve seen that promise in other products - but it’s nearly always in a free product that uses those prompts to sell you financial products. I’d personally much rather pay for impartiality.

  • Thanks for the nuanced reply!

    To my mind, the main purpose of the tracking is to quickly answer the question "am I overspending". I can definitely see that quickly extending to "what do I do with my money" though.

    The point about impartiality definitely resonates - this was always something I found distasteful when Mint was still around (RIP).

This looks really cool! One thing that can help a lot early on is seeing how people actually use the landing page, not just if they click. Stuff like session replays or heatmaps can show where people get stuck[0], what grabs attention, and what’s actually getting across your message. It’s surprisingly useful for figuring out product-market fit before building too much.

[0] https://uxwizz.com

that is the great idea, I just wonder how did you do the connection to the bank / credit card provider, how can we ensure the security?

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    The connections are all managed by Plaid right now.