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Comment by skrebbel

2 days ago

Seriously the production value on that video is way too good

The deadpan irony is on point. Something it seems the Norwegians have perfected.

Another one of my favorite examples of this (an ad for Oslo tourism): https://www.youtube.com/watch?v=8vhD59ac7nw

I was bothered that it seemed to be an extremely direct copy of this 2008 German commercial:

https://www.youtube.com/watch?v=2mTLO2F_ERY

It took the same scenes, but in keeping with the theme, made them slightly worse.

If they didn't acknowledge this somewhere, they should be called out on it.

  • I'm not sure I see it to be honest? Yes, they are both guys that bother others, but their motives are different.

    "Mr. W" is a personification of the wind that can't help his existence flinging things, but finds a new purpose.

    The "Enshittificator" is a person modifying consumer products more directly, and it ends badly, but he's happy about it.

    Going in I was expecting scene-for-scene similarities, but it wasn't that close.

    • Perhaps not, but that was my feeling on watching the Norwegian version, although to be fair, I was bothered enough that I only watched the first half.

      Defending my opinion, though, I felt that both had tall somewhat socially awkward men dressed in oddly formal manners giving monologues to the camera. Scenewise, I thought slamming the drawer was a direct echo of slamming the shutters. And kicking the rock in the street echoed throwing the bottles in the street. And so forth.

      Interesting that you don't think it's a knockoff. Given the theme, I found it ironic that it was itself an inferior copy. It ruined it for me.

      1 reply →

Wow gotta agree. It was satire I think, but... not sure. Also the below link to the Oslo ad was also great. Thx for this, RF

100%! I thought it was going to be way shittier. Suspect a budget > $1M was spent.

  • The Norwegian Consumer Council's entire yearly budget is about 100M NOK, or about $9.5M USD at the current exchange rate. They most assuredly did not spend >$1M USD on a short video clip.