Comment by acheron

7 hours ago

“Will we ever end the MySpace monopoly?”

> MySpace is well on the way to becoming what economists call a "natural monopoly". Users have invested so much social capital in putting up data about themselves it is not worth their changing sites, especially since every new user that MySpace attracts adds to its value as a network of interacting people.

> "In social networking, there is a huge advantage to have scale. You can find almost anyone on MySpace and the more time that has been invested in the site, the more locked in people are".

https://www.theguardian.com/technology/2007/feb/08/business....

Sure, but then everyone moved to Facebook. The monopolist changed, but not the monopolistic market and the lack of consumer choice.

And nobody gained privacy in the process (I rather think everyone lost even more of it).

The situation currently permits only a tiny number of winning companies at a time, and the userbase is locked in even as the site becomes wildly unpopular, until some threshold of discontent is reached, and then everyone moves, and then that new site also enshittifies and the cycle repeats.

Federation is a mechanism whereby people would be able to actually choose providers as individuals and at any time, instead of having to wait years for a critical mass of upset people to build up and leave [current most popular social media site], and instead of being forced to go to [new most popular social media site].