Comment by jdprgm

Where do you live? I'm in a HCOL area and just checked that same combo for a Friday night premiere and it's more like ~$70.

The markup on concessions has always been a thing but it really is just insane to think the unit economics on 2 sodas and a popcorn must be like 50 cents and selling it from $26 (in my area). Clearly they must make the most money this way but it is just crazy that anyone outside of significant disposable income even considers buying concessions. It's priced in such a way where anyone outside of the top 5% income brackets should just laugh at the price and view it as an extreme luxury good and not ever even consider buying anything.