Comment by ToucanLoucan
6 days ago
I'm reminded of a video essay I watched about AI once, which took a side tangent into surveillance capitalism:
"Google's data harvesting operation became a load bearing piece of the Internet before the public understood digital privacy. And now we can't get rid of it."
The public has been conditioned to expect web services free at point of use. Legitimately it's hard to monetize things like YouTube without ads, and I get that. But turning our entire ecosystem of tech into a massive surveillance mini-state seems like an astonishingly shitty idea compared to just... finding a way to do advertising that DOESN'T involve 30 shadowy ad companies knowing your resting blood pressure. My otherwise creative and amazing industry seems utterly unwilling to confront this.
Edit: Like, I don't know, am I crazy for thinking that simply because we can target ads this granularity, that it simply must be that? I get that the ad-tech companies do not want to go back to blind-firing ads into the digital ether on the hope that they'll be seen, but that's also plus or minus the entirety of the history of advertising as an industry, with the last 20 or so years being a weird blip where you could show your add to INCREDIBLY specific demographics. And I wouldn't give a shit except the tech permitting those functions seems to be socially corrosive and is requiring even further erosion of already pretty porous user privacy to keep being legally tenable.
You are not crazy for thinking that.
However it appears that it takes pretty disasterous consequences for us to be able to walk anything back.
Society won’t delay reward now for future good on its own. Even if one person will, there’s a line of people who will step in to pollute the lake or kill the whales for a bag of money.
It will just decay until it’s a short squeeze into oligarchy or worse (the corrupt will be forced into an arms race of accelerating corruption as opportunity becomes scarce). Then some other country who isn’t leaving it up to their society to do the right thing will be in charge. Until the same happens to them.
This is the value of religion historically, one of the few ways of coercing a population into doing the right thing for their own good. But every group can be spoiled or hijacked by a small handful of bad actors who are willing to do what others are not.