Comment by carlosjobim

4 days ago

Each person who makes their reservation or take out order online is one less phone call to interrupt the work in the restaurant. So even if you get just half of the people to book online, that's still a great improvement.

And restaurants very commonly have events, either private events closing the place for other guests, or public events with a lot of people wanting to book. In these cases an online platform is even more useful. Then you remove a whole lot of calls.

>Each person who makes their reservation or take out order online is one less phone call to interrupt the work in the restaurant.

What makes you think old school restaurants care about that levels of efficiency and optimisations? If they did, they'd all optimize everything till they all become become mcdonalds.

  • It's in the part you quoted: They don't want to be interrupted by phone calls while they are working. Because they are very busy with other stuff. People working in restaurants are always on their feet doing something.

    Taking online orders helps them ease a bit of a burden without having any negative effect for the customer experience.

    • Someone from the staff still needs to regularly check and apply the online booking or cancellations because waiters are not autonomous robots where the booking system beams the info their brain(yet). It doesn't remove any friction you're just replacing interrupt driven phone calls with the internet driven polling and calling this radical innovation.

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