Comment by ComputerGuru
5 hours ago
> but recovered nicely afterwards
After Ives was fired/forced out/decided to leave to pursue his creative vision.
5 hours ago
> but recovered nicely afterwards
After Ives was fired/forced out/decided to leave to pursue his creative vision.
I love that he instantly flopped repeatedly and showed it was actually Apple that was great all along.
He didn't flop. He's had a number of high-status bespoke projects, including the coronation logo for King Charles and a redesign of Christie's (auction house) podium.
He's not doing commoditised consumer design any more. He has enough money now, so he no longer needs to.
I agree his post-Jobs years at Apple were somewhere between mediocre and hopeless (gradients...) and not many people seem to miss him.
Although to be fair, he wasn't responsible for Liquid Glass, which has set the bar for design failure at Apple to new depths.
OpenAI acquired his company for Billions. maybe the products flopped but he did fine for himself personally
This is, by far, the most insane take i've ever heard.
The guy litterally built modern apple from the ground up in equal with Jobs.
Ive got way more credit than he deserved. And he had to run all his ideas by Jobs. Once Jobs was gone we got to see Ive's true colors (it was garish pastels and a butterfly keyboard).
https://jonyiveredesignsthings.tumblr.com/
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Apparently it required someone with the personality and product taste of Jobs to rein in Ivy. Cook on the other hand being a logistics/operations guy didn’t have the similar skills and we ended up getting absolute shitshow of hardware products from apple in late 2010s.
Thankfully he was fired and sanity prevailed which coincided with Apple Silicon line professors. The MacBook Pro that was immediate predecessor to M1 series was by far Apple’s worst hardware. It was bad on nearly every count.
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People age and change; Jony Ive overstayed his tenure at Apple, through no fault of his own. Cook, not being a product guy, kept Ive with massive incentives. Build Apple Park, take care of software, here's a bunch more stock. That led to very misguided products. Laptops without MagSafe. Ever so thin phones for no benefit. A pen that charges in the most insane way.
Ive should have left shortly after the death of Steve. He was creatively spent at Apple.