Comment by 0xDEAFBEAD

3 days ago

It's not advertising, it's "product discovery services".

I'm actually a little amazed that marketers have branded their job so poorly.

That alternative name is how many rational adults experience the personalization industrial complex:

"Oh god, I hate it when I get a new browser and all the ads are terrible! So much better seeing ads for stuff I want, instead of a screenful of stuff I have no interest in!"

They do not perceive any outcomes from the profiling other than less annoying ads. It arguably justifies the truthy wording "Do you want to keep more relevant ads?" on Opt In pop-ups... as long as the sentence continued, "at the cost of anyone being able to buy a profile of all your most personal details that knows you better than your mother, enabling them to more easily manipulate you, discriminate against you, blackmail you, or defraud you?"